- Recruiting, training, developing, retaining and leading a successful regional sales team, ensuring that all staff have clear and measurable objectives, follow SOPs and company policy, and consistently deliver sales targets.
- Coach the sales team to have a strong Hunting and High growth mindset to meet high growth targets
- Create a strong strategy based on a Plan implementing Territory Planning and Account Planning for success.
- Ensure Forecast accuracy and healthy pipeline for the region. Conduct Pipeline planning, Opportunity reviews and QBRs to meet goals
- Ensure Sales Process aligned to Customers Buying process is executed from Lead generation to Discovery all the way to Close is executed by you and team in collaboration with other stakeholders.
- Conduct sales meetings / presentations to build credibility, understand prospect needs and demonstrate our capabilities
- Identify and develop rapport with CXOs and key decision makers at key customers.
- Represent Coats Digital at trade exhibitions, events and shows
- Bring a coaching mindset and Coach the sales team to success and create a development plan for their continued progress.
- Ensure that the team maintains detail of all sales activities and prospect status in the CRM system.
- Ensure teams are following Internal Kick Off meeting and External Kickoff meeting with customers to ensure Implementation Success
- Any other reasonable duties that may be deemed appropriate to this role.
Collaboration and Advisory responsibilities
In addition to the main duties and responsibilities, the Sales Director will assume an increasingly active role in contributing to the regional company-wide growth strategy, where appropriate. This will include a strong contribution to the monthly and quarterly business development plan. This will also include multi-year growth projections, strategic priorities, investment recommendations, suitable business case submissions etc., plus the preparation and submission of annual sales and cost budgets for review and approval by the Coats Senior Sales Director.
The Sales Director will be supported in the market by the other functional teams and will be required to collaborate with them to achieve Coats Digitals’ overall goals
- Marketing – provide feedback to the Coats Digital marketing team for any changes required on the marketing strategy and content for your local market.
- The Brand Directors are working with the major Brands to position our new solutions and where possible the entire portfolio. Where needed you will collaborate by providing the necessary information and assistance.
- Work with HR to effectively manage your team, succession plan and bench of resources to ensure consistent sales delivery.
- Ensure compliance with Coats Group policy
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