Sales Executive, NCR

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Date: 3 Apr 2025

Location: IN

Company: Coats

Job Title

:

Sales Executive (SE) / Key Account Owner

Reports to (Title)

:

Regional Sales Manager, Area Sales Manager

Company

:

Coats India

Location

:

NCR (Ballabgarh/ Faridabad) , India

 

1.  Job Purpose

 
  • Strengthening the Company’s Business interests in the Marketplace
  • Form the vital link between the Company and Customers

 

2.  Principal Accountabilities

Describe the key areas of the job.  Indicate end results not duties or activities.
  1. Sales & Collection
    • Driving sales and collection target for his zones from his team
    • Identfying the overall potential for the territory
    • Selling the entire product range
    • Identiying cross selling / upselling opportunities at both direct and indirect accounts
    • Innovative customer focussed offerings to gain customer / market share
    • Understading market operating prices as well as dealer ROI / margin structure
    • Collaborating internally with Global and domestic account team to grow business
    • Timely collection of dues
    • Monitoring overdues and streamlining the accounts
    • Ledger review with the team
    • Optimise the credit limits and adhoc requests
    • Periodic updates and reports on the market activities to the branch manager
  2. Implementing the business strategy of the company
  • Driving digital adoption at client and sales force
  • Technical Seminars and customer connects to reinforce Coats brand
  • Liaising with technical team for right product offerings and upgradation
  • Using sales tools and report for regular analysis
  • Effective utilization of the marketing and promotional material
  1. Client management
    • Managing client realtionships with key stake holders
    • Engage with client with new product and service offering
    • Provide clieny with a much higher level of technical & commercial competence
    • Understadning short and long term client business projections
    • Engagement with senior and mid level management of the Clients.
    • Forecasting and periodic sales planning aligned with key market intelligence and branch objectives